Saturday, March 21, 2015

Balanced Box Office

Inside the Top Ten, we've got the live-action version of an animated feature at #2, and an animated feature (both hand-drawn and CG) at #9.

WEEKEND DOMESTIC BOX OFFICE

1). Insurgent (LG), 3,875 theaters / $21M* Fri. / 3-Day: $49.6M / Wk 1

2). Cinderella (DIS), 3,848 theaters (+3) / $9.69M Fri. (-58%) / 3-Day: $35.78M (-47%)/Total Cume: $123.8M/Wk 2

3). The Gunman (OR), 2,816 theaters / $1.8M* Fri./ 3-Day: $5.45M /Wk 1

4). Kingsman: The Secret Service (FOX), 2,233 theaters (-402) / $1.28M Fri. (-23%)/ 3-Day: $4.68M (-25%)/ Total Cume: $114.6M/ Wk 6

5). Run All Night (WB), 3,171 theaters / $1.38M Fri. (-64%)/ 3-Day: $4.65M (-58%)/Total Cume: $19.4M/Wk 2

6). Do You Believe? (PF), 1,320 theaters / $1.15M Fri. / 3-Day: $3.7M / Wk 1

7). The Second Best Exotic Marigold Hotel (FSL), 2,016 theaters (-6)/ $936K Fri. (-43%)/ 3-Day: $3.28M (-42%)/Total Cume: $24M/Wk 3

8). Focus (WB), 2,055 theaters (-800) / $900K Fri. (-47%)/ 3-Day: $3.1M (-46%)/Total Cume: $49.1M /Wk 4

9). The SpongeBob Movie: Sponge Out of Water (PAR), 1,980 theaters (-679) / $612K Fri. (-35%)/ 3-Day: $2.69M (-33%)/Total Cume: $159.1M/ Wk 7

10). Chappie (Sony), 2,429 theaters (-772) / $685K Fri. (-56%)/ 3-Day: $2.54M (-55%)/ Total Cume: $28.1M /Wk 3

Cindy will make $35 million this weekend weekend, while Spongebob will earn $2.7 million on its way to $160 million next week. The Disney movie drops by half weekend to weekend, while the Nickelodeon feature declines 35%.

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